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  • Understanding Generative Search and Its Impact on Tourism

     

    Generative search is an advanced form of search technology that uses artificial intelligence (AI) to understand and generate human-like text based on user queries. Unlike traditional search engines that rely on keyword matching, generative search comprehends the context and nuances of user input to provide more relevant and detailed responses. This technology leverages machine learning models trained on vast amounts of data to produce coherent and contextually accurate information, transforming how users interact with search engines and discover content.

    Read more: Generative Search for Travel and Tourism Part II

  • How is Generative Search Expected to Impact Traditional SEO

    And how will Generative Search Influence DMCs?

    Read more: How is Generative Search Expected to Impact Traditional SEO

  • TourCraft GPT AI

    Specialized in creating bespoke content exclusively designed for tour operators and small-scale activity providers, TourCraft AI harnesses a dynamic and meticulously curated knowledge base.

    Read more: TourCraft GPT AI

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