Tourism
How to Use Buyer Personas in Social Media Marketing
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Read more: Personas for Social Media Targeting - Kep and Kampot - Cambodia
Introduction
Kep and Kampot, Cambodia's hidden gems, present a plethora of opportunities for sustainable tourism. With lush jungles, breathtaking landscapes, and vibrant communities, these regions are increasingly attracting socially conscious travelers. This article explores how small operators can harness social media and unique offerings to reach the younger Instagram crowd and multimedia enthusiasts.
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Read more: How to Market Sustainable Tourism in Kep and Kampot, Cambodia
If a destination wants to attract digital nomads, what should it consider and what can it do policy-wise to attract them?
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Read more: Tourist Visa Validity - Digital Nomads - Accommodating Long Stay Visitors
1- How to use Facebook and Instagram to attract clients that will book tours directly with the supplier.
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Read more: How to Sell Tours and Attractions Directly to End-Users Using Social Media
Destination Management Companies (DMCs) in developing countries face unique challenges in light of macroeconomic events like rising inflation, escalating energy prices, and inconsistent service from local and long-haul airlines. Crafting suitable strategies to counter these adverse situations is crucial for a DMC's survival and growth.
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Embrace the Data-Driven Approach: SEO and Tourism-centric Social Media Strategies for Small Businesses
Analytics / Research / Target Markets -- Data-driven for the Small Operator
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Read more: Data-driven Approaches for Small Operators in Tourism and Experiential Tours